Share on facebook
Tweet
Email
Share on LinkedinEpisodes
Contractor Evolution - Secrets of $10MM Contractors: 6 Steps to Freedom
Episode 244
How do you know if you’re ready to scale? It’s all about your net profit. If your margins are thin, DO NOT SCALE. Depending on your industry, you should be netting 10-20% before you even THINK about scaling up. Systemize, optimize, and obsess over efficiency. Then, make a plan for sustainable growth.
Contract Evolution | Leading The Change In The Green Industry - Mark Sedgley
Episode 243
Change management can feel overwhelming. Gantt charts, SOPs, endless check ins… But here’s a secret. There’s one simple change management principle most contractors overlook. Storytelling. When you bring people into the story of your business, into the “why” behind the change and the vision the change is going to fulfil… …you’ll be amazed at how quickly people jump on board.
Contractor Evolution | 4 Mindset Shifts For When You Want To Give Up
Episode 242
Running a contracting business can feel life or death. You’re responsible for other peoples’ income. Your customers are entrusting their homes in your hands. Your family relies on you to provide for them. The buck always stops with you. But here’s a hard truth: your business is not life or death. The reality is, no matter what happens… …you’ll be fine.
Contractor Evolution | Is SEO Dead? Modern Contractor Marketing Tips
Episode 241
90% of contractors take the WRONG approach to Meta ads. 1️⃣Have someone make your creative. 2️⃣Run the ads 3️⃣Hope for the best 🤞 Instead, according to contractor marketing expert Phil Risher, you should make ORGANIC content first, figure out what drives engagement, and then reuse THAT as your ad creative. This simple shift can save you thousands in wasted ad spend.
Contrator Evolution |: Do Free Vacations Close More Deals? John Dwyer’s CRAZY Strategy
Episode 240
Does your brand feel the same as every one of your competitors? You’re not alone. In the trades, it can be hard to truly stand out. To your customer, every company looks about the same. And EVERYONE’S website says they’re the best. So how do you stand out? According to John “JD” Dwyer, the key is being different. Or as he calls it, being the “UN” in your industry. Unconventional, unlike everyone else… maybe even a little weird.
Contractor Evolution | Do Virtual Quotes REALLY Close More Jobs? (Contractor Sales Tips)
Episode 239
With all the AI sales tools coming out, you may be wondering… …are sales reps being replaced? According to Liveswitch CRO and contractor sales expert James Hatfield: not yet. But, technology will continue to make selling easier for reps and MUCH more convenient for homeowners. If you haven’t started modernizing your sales process to match the modern buyer’s expectations, this is your sign to start.
Contractor Evolution | Why 700K People Are Watching Drywall Videos (Strategy Revealed)
Episode 238
Is making content worth it for contractors?<br/> Ben Degros, The Vancouver Carpenter, built a following of over 700K subscribers by making drywall videos. BUT he had to dedicate a massive amount of time and energy to his channel.<br/> In a world filled with more and more noise, don’t underestimate how much work it is to create an online brand that resonates with your audience. It’s not about going viral; it’s about offering value to your customers before they start working with you.
Contractor Evolution | The #1 Mistake Contractors Make With Coaching (Costly!)
Episode 237
If you, like MANY contractors out there, are thinking about a business coach… …how do you pick the best one? With so many options out there, it’s WAY too easy to get swindled by a smooth talker with no real track record or, more likely, to pick a perfectly good coaching solution that just isn’t perfect for you. Today, Breakthrough Academy’s own Brendon Toyne joins us for a deep dive into picking the best coaching solution for your business.