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Contractor Evolution | Lessons From Breakthrough Academy’s 2023 Leader of the Year
We talk a lot on the show about leadership. But today, we’re approaching it a bit differently.
My guest today is Matt Parks, VP of Business Development at Five Points Roofing and the winner of Breakthrough Academy’s Leader of the Year Award in 2023.
He knows a lot about leadership. Not because he wrote a book on it—but because he has worked tirelessly over the years to develop and adopt a holistic, human-centered leadership philosophy. And it paid off.
Matt is known in the Breakthrough Academy community as a strong implementer of systems and processes. In other words, he gets stuff done. And he gets his team wanting to get stuff done too.
Listen to the full episode to learn how you can use Matt’s approach to become a leader who is both more effective and more compassionate. You’ll hear about how this approach influenced Five Points’ unconventional sales and marketing strategy, created a united team, and helped Matt overcome personal tragedy.
Click the links below to tune in.
To learn more about Breakthrough Academy, click here: https://trybta.com/BSN171
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Episodes
Contractor Evolution | 3 Onboarding Steps to Stop Employee Turnover
Episode 263
Over 33% of new hires quit... ...in just 33 days. How do you stop your contracting company from becoming a revolving door and actually retain skilled workers? Mike Matalone’s take: Proper onboarding systems. Detailed hiring processes. Crystal clear vision. It's not always the most fun part of business. But developing retention strategies is not negotiable.
Contractor Evolution | Accountability, Kindness, and Profit: Blake’s Path to 30% Net
Episode 262
Can you become a better leader by failing more often? Breakthrough Academy Member Blake Butry says that's exactly how tripled his net profit. When Blake joined BTA, he fully embraced the journey, learning as much as possible from every success and failure. And the results speak for themselves: more profit, more A-players on the team, and more balance.
Contractor Evolution | Why Business Partnerships Fail (And How to Fix Yours)
Episode 260
If you’re a contractor who is constantly butting heads with your business partner, psychologist Dr. Matt Jones is here to help you save the relationship. Learn how to navigate the "cofounder conflict" trap and turn endless arguments into productive strategy.
Contractor Evolution | How To Systemize Your Business Without Killing Creativity
Episode 259
Most contractors think that there's "only so much they can do" to market their business. After all, construction and trades aren't that exciting. Take a page out of The Boring Company's book and you'll see that getting noticed means getting unconventional. How bold is too bold for contractors when it comes to marketing strategies? Let us know what you think👇
Contractor Evolution | The Accountability System That Scaled Me From $4M to $12.5M
Episode 258
Do your job descriptions look like everyone else’s? If so, you’re not doing yourself any favors. Good job descriptions in the trades focus on the CANDIDATE, not the company. Show them how the job will meet their needs. Spell out who will thrive (and who won’t) at your company. Breakthrough Academy Member Nick Cloutier did just that, and the quality of his team changed dramatically.
Contractor Evolution | 10+ Hours a Week Wasted: The Tasks Killing Contractor Productivity
Episode 257
When you're a busy contractor, every second counts. But in order to save time and increase productivity, sometimes you have to INVEST time in learning how to be more efficient. According to Nick Sonnenberg, you should start with the things that give you the biggest return on time (ROT): learn AI prompt engineering and inbox management.
Contractor Evolution | The Truth About Men's Mental Health with Connor Beaton from ManTalks
Episode 256
Connor Beaton, founder of ManTalks and author of Men’s Work, came on the show to help us understand why. And more importantly, to help us understand how to heal as business owners, as providers and as men.
Contractor Evolution | Aaron Witt: Why Contractors Are Losing the War for Talent
Episode 255
The best contractors aren't playing the victim card; they're changing with the world. The result? Higher calibre talent, a stronger business, and better communities. Aaron Witt has seen hundreds of solid construction businesses that live by this, and they are seeing real results when it comes to recruitment, profit, and lifestyle.
Contractor Evolution | Patrick Lencioni’s Top Team Building Tips For Contractors
Episode 254
One of our dreams came true today… We had the one and only Patrick Lencioni on Contractor Evolution 😍 He and Danny had time to unpack TWO of his most beloved frameworks in the small business community: The Ideal Team Player and The 6 Types of Working Genius. Pat was gracious with his time, thoughtful with his answers and, as always, an incredible storyteller. Don’t miss this one.
Contractor Evolution | Performance Pay vs. Hourly: What Actually Boosts Contractor Profits?
Episode 252
If you tell a candidate you give performance pay and they’re not pumped about it, they may be the wrong person for your team. Performance pay, when done right, will help you attract high-performers. Winners want to be given a chance to win, after all.
Contractor Evolution | Are Trades Businesses Future-Proof? (AI Is Coming)
Episode 251
In a world where AI is taking over… do people still matter? In contracting businesses, absolutely. According to Kasim Aslam, people are all we have. They’re our competitive advantage, our lifeblood and the reason why our customers locus. So, while you’re busy making sure your company is up-to-date on the latest tech solutions, don’t forget about your people. Their importance isn’t going anywhere just yet.
