With everyone racing to adopt AI right now, it’s no wonder so many contractors feel behind.

I was talking to a Breakthrough Academy Member on a call the other day and, after showing me some insanely complex AI workflows he’s built out, he says to me: “I feel like my knowledge is only a 4/10.”

If THAT guy feels like he’s a 4/10, I can only imagine how some of you must be feeling…

But, is it actually hurting your business not to be up on the latest tech, prompt engineering or automated workflow?

My guest today has a fresh take: adopting AI too quickly can actually HARM your business, kill your profit and cause massive burnout.

Rob Cupello, a strategist who helps small and mid-sized businesses identify the right opportunities to implement AI, has seen early adoption go wrong time and time again. Today, he’s on the show to help us understand where AI can make our business more efficient, more profitable and a better place to work…

…and when it’s nothing but an overhyped waste of time and money.

To learn more about Breakthrough Academy, click here: https://trybta.com/BSN279