What if I told you that the labor shortage is your fault?
Yes, there’s demographic challenges. Yes, the economy plays a role.
But our industry has REALLY missed the mark on attracting the next generation.
Today’s guest is the one and only Aaron Witt, founder of BuildWitt and host of the Dirt Talk podcast.
He’s on a mission to empower the next generation of tradespeople and bridge the gap between the old guard and the next wave of talent.
In this episode you’ll learn:
• Why the construction industry is partially at fault for the lack of new skilled laborers
• The employer branding mistakes you’re definitely making, and what to do instead
• And what different generations owe each other to solve the workforce crisis
If you care about the future of your team, your business, and the trades as a whole — this one’s for you.

Click the links below to learn more about Breakthrough Academy and let’s get into it with Aaron Witt.
Breakthrough Academy Link for Episode 255