This episode dives into why builders should stop offering free bids and instead implement pre-construction service agreements. Matt Risinger and guest Daniel Glauzer emphasize how charging for early-phase planning creates a more professional, efficient, and committed relationship with clients. They detail their process: initial client intake, high-level cost estimates, and eventually a \$20,000 agreement that covers planning services. The conversation highlights how this approach helps avoid wasted effort, builds trust, and fosters long-term collaboration. It’s a clear call to action for builders: value your time, charge for your expertise, and reshape industry expectations—one project at a time.